Explained: All Hints in Taylor Swift's ‘Lavender Haze’ Music Video

The singer teased the debut of the music video to her latest single on Instagram on Thursday, telling her followers to “meet me at midnight.” In the clip, a person appearing to be Swift is seated on a bed clouded by actual lavender haze as the hit song plays in the background.
“Lavender Haze” is the third music video to debut from her 2022 “Midnights” album, following the videos for “Anti-Hero” and “Bejeweled.” The music video has just launched, let’s see all the hints that Taylor Swift has given in the video.

1. All the clocks

Source: Twitter

The clock striking midnight: An obvious one, referencing her Midnights album and lyric, “meet me at midnight.”
The clock puff of smoke: A reference to Alice in Wonderland's caterpillar and the clock imagery she has used to promote Midnights. The back of her different album versions form a clock.

2. Swift's “Mastermind” record

Source: Elle

A potential hint of what Midnights' next single (and music video) could be and another track seemingly about her partner Joe Alwyn, who also inspired “Lavender Haze.” A fan also noted that the album art seems to make the constellations for her star sign Sagittarius align with Alwyn's star sign of Pisces.
Related: Mastermind Lyrics Taylor Swift Meaning: About Joe Alwyn And Taylor Swift?

3. The Koi fish

Source: Youtube

Swift hinted in her “Bejeweled” music video that Speak Now (Taylor's Version) was her next upcoming re-recording. Fans also recognize quickly that Koi fish related to Joe Alwyn’s horoscope-Pisces

4. The 13 over Nashville, Swift's home, in the weather report

?| Taylor Swift seemingly hints in the #BejeweledMusicVideo that ‘Speak Now’ will be the next re-recorded album she releases! pic.twitter.com/NRqV3z8BYj

— Taylor Swift News ?️ (@TSwiftNZ) October 25, 2022

Eagle-eyed Swifties quickly caught the subtle call out to Swift's favorite number. The purple imagery throughout “Lavender Haze”  This also serves as a nod to Speak Now coming next. Swift, in her “Bejeweled” music video, used purple on the elevator buttons to symbolize that re-release.

5. The weather man and Karma

Forecasting Midnight Rain pic.twitter.com/aZwmgQpa9o

— MAStermind (DM Jail) (@samisntokay) January 27, 2023

The weather man is also Swift's love interest in the music video, Laith Ashley. Fans pointed out it illustrates her lyric from “Karma,” “Karma is the guy on the screen, coming straight home to me.” One Swiftie also pointed out that The midnight weather report, as one Swiftie pointed out, is a reference to album track “Midnight Rain.”

6. Swift's purple flower and “Our Song”

is it just me or as soon as i saw the first scene i instantly thought about the our song mv omg i’m gonna cry #LavenderHazeMusicVideo pic.twitter.com/l7OjcwkLjU

— mahum (taylor’s version)?? (@bythelakes13) January 27, 2023

Swift's purple flower field seems to allude to her “Our Song” music video, another fan pointed out. “Our Song” is from her debut album.

7. Bejeweled table top

Bejeweled table, I have been trying my absolute best to read the pizza box and just cannot pic.twitter.com/NU1UL3GNiA

— MAStermind (DM Jail) (@samisntokay) January 27, 2023

Swift referenced “Bejeweled” with her bejeweled table top, one Swiftie noticed. Swift appears to be alluding to multiple Midnights tracks and their lyrics in the video.
Swift explained on Twitter shortly after the video's release that it served as a mood board for the album. “This was the first video I wrote out of the 3 that have been released, and this one really helped me conceptualize the world and mood of Midnights, like a sultry sleepless 70’s fever dream. Hope you like it,” she wrote.

Source: Twitter

Swift herself gave away the meaning of “Lavender Haze” while discussing the track before its release. “Lavender Haze is track 1 on Midnights,” she said in an Instagram video in October. “I happened upon the phrase 'lavender haze' when I was watching Mad Men. I looked it up because I thought it sounded cool. And it turns out that it’s a common phrase used in the ’50s where they would describe being in love. If you're in the ‘lavender haze,’ then that means you were in that all-encompassing love glow. And I thought that was really beautiful.”

Source: Reddit

She added, “I guess, theoretically, when you’re in the ‘lavender haze,’ you’ll do anything to stay there. And not let people bring you down off of that cloud. I think that a lot of people have to deal with this now, not just like ‘public figures,’ because we live in the era of social media, and if the world finds out if you’re in love with somebody they’re going to weigh in on it. Like my relationship for six years we’ve had to dodge weird rumors, tabloid stuff, and we just ignore it. So this song is about the act of ignoring that stuff to protect the real stuff.”
She also explained her love of hiding Easter eggs for fans in her work in a statement she gave to the Washington Post this October. “When I was 15 and putting together my first album, [...] I decided to encode the lyrics with hidden messages using capital letters,” she said. “That’s how it started, and my fans and I have since descended into color coding, numerology, word searches, elaborate hints, and Easter eggs. It’s really about turning new music into an event for my fans and trying to entertain them in playful, mischievous, clever ways. As long as they still find it fun and exciting, I’ll keep doing it.”
Here, all the best Easter eggs from “Lavender Haze” that have been identified and decoded by fans so far. You can watch the music video here.
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