11 Movie Trailers Appeared In Super Bowl LVII And Their Release Date
Without a doubt, the Super Bowl is the most watched television event of the year, and with so many people tuning in to watch the big game, Hollywood is looking to leverage that into potential box office revenue. Studios have utilized the big game to sell their films and create excitement for some of their biggest blockbusters slated to release in the following months ever since Independence Day's amazing teaser trailer caught the globe by storm in 1996. In the past, studios have taken use of the occasion to showcase the first footage for a movie like Captain America: The First Avenger in 2011, while other studios have done so to make money from a movie that is released so soon to the big game.
The Philadelphia Eagles and Kansas City Chiefs played a great game in Super Bowl LVII, and there was definitely a lot to talk about, from Kansas City's second-half comeback to Rihanna's spectacular halftime performance to the myriad of outstanding trailers for future movies. Trailers for horror flicks, superhero epics, and fantasy movies were shown to moviegoers. The studios are hoping their efforts pay off because even little ad space during Super Bowl LVII generated an estimated $10 million in revenue. All of these were the largest movie trailers appeared in Super Bowl LVII.
The trailer surely does not let us down; it features a distinctive aesthetic that honors the previous DCU while still having a flair of its own for cinematic aesthetics. Both the big return of Michael Keaton's Batman and the debut of Sasha Calle's Supergirl, who has the potential to become a breakthrough character, are impressive sights. The fact that Michael Shannon reprises his role as General Zod from the first DCU movie Man of Steel helps sell the idea that this movie represents the end of the series and the beginning of a new one.
Something about Indiana Jones releasing a trailer during the Super Bowl seems appropriate given that it is one of the largest events of the year for Americans and that Indiana Jones is a national treasure of American cinema. Therefore, it seems strange that Indiana Jones and the Dial of Destiny is the character's first Super Bowl commercial. The advertisement was brief and straightforward and features a famous Indiana Jones adventure in which he battles the Nazis. The most spectacular application of the technique to date appears to be demonstrated in the video, which showcases more of the stunning CGI that de-ages Harrison Ford.
The Super Mario Bros. The Movie advertisement, which was notable for not being published during the Super Bowl but rather the day before the big game, was undoubtedly a highlight and deserving of a position on the list. The brief advertisement, which takes the shape of an in-universe advertisement for the Super Mario Bros. plumbing business, is a clever example of meta-marketing since it functions much like a typical plumbing company commercial. Reworking the music for the animated Super Mario Bros. Super Show is its finest feature. In terms of promotion for Super Mario Bros. The Movie, Nintendo, Illumination, and Universal Pictures appear to be making the correct decisions. It could rank among the year's biggest films.
Marvel Studios and Disney choose to concentrate on their next film Guardians of the Galaxy Vol. 3 rather than Ant-Man and the Wasp: Quantumania, which is scheduled to debut only days after the Super Bowl (although Ant-Man did appear in a commercial for non-alcoholic Heineken beer during the game). The villain The High Evolutionary and his part in the creation of Rocket Raccoon are undoubtedly more prominent in the new trailer's portrayal of the movie's premise and key conflict. The movie will not only start the summer movie season but also serve as a proper farewell for this particular iteration of the Guardians of the Galaxy. This is also made abundantly clear in the teaser.
It may seem strange to choose a movie about the famous arrangement in which Nike and Michael Jordan, a rookie at the time, worked together to produce the Air Jordan, but the moment you view the teaser, you'll understand why. This will be Amazon Studios' first theatrical wide-release feature since 2019's Late Night since they are so confident in the project. In addition, this will be Ben Affleck's first film as a director since Live By Night in 2016, and like their other films, The Last Duel and Good Will Hunting, this one, which also stars Matt Damon, has the potential to be a classic.
The Adam Driver dinosaur action movie's Big Game ad from Sony Pictures did not disappoint. The trailer for 65 undoubtedly brought the film to the attention of many viewers who may not have known about it, thanks to the letters that surface gradually and harken back to the start of Alien and the big money shot of Adam Driver crouching down beside a T. rex. In many respects, it is the ideal Super Bowl advertisement: straightforward, captivating, and engaging. (Driver would return later that evening in a spoof Squarespace commercial that referenced The Matrix.)
Both 2009's Transformers: Revenge of the Fallen and 2014's Transformers: Age of Extinction debuted their first footage during the big game, continuing the Transformers movies' tradition of using the Super Bowl for promotion. Although a video for Transformers: Rise of the Beasts debuted during the Christmas season, the advertisement for the huge game focused on the Autobot Mirage (voiced by Pete Davidson), which transforms into a Porsche 964.
The teaser gave viewers a look at Jason Momoa as the new antagonist, a glance at Brie Larson's character, and some of the franchise's trademark over-the-top action. One of the funny parts is the 30-second Super Bowl commercial that urges viewers to watch the almost four-minute full teaser online. Universal Pictures has lots of cash, but not enough to debut a complete four-minute trailer during the Super Bowl (at four minutes, airing the whole trailer that one time would have cost $56 million).
Creed III was granted a prominent big-game placement with less than a month till release. The teaser keeps pushing the dramatic clash between Michael B. Jordan and Jonathan Majors in the main battle. These are March releases, much like the other two, therefore a factor in why they scored so poorly is that the majority of the content comes from earlier trailers, serving as a further reminder to viewers that they will be available soon.
Prior to the Super Bowl, Scream VI also debuted its trailer; however, the "Big Game" advertisement highlighted one of the new set pieces from the movie, which involved a ladder between two buildings. Anyone watching the game now definitely knows that not only is there a new Scream movie, but they can see it soon. The movie is now less than a month away, and the teaser reminds fans they can now get their tickets.
In preparation of the Super Bowl, Paramount Pictures released a fresh trailer for Dungeons & Dragons: Honor Among Thieves. The film appears to be interesting, but the commercial downplays a lot of the comedy that the earlier trailers sold and helped it stand out from other high fantasy series. The trailer is alright, but not at the level of an event one would anticipate from a Super Bowl debut because it loses the distinctive feature of the film and doesn't contain any new material.
The Philadelphia Eagles and Kansas City Chiefs played a great game in Super Bowl LVII, and there was definitely a lot to talk about, from Kansas City's second-half comeback to Rihanna's spectacular halftime performance to the myriad of outstanding trailers for future movies. Trailers for horror flicks, superhero epics, and fantasy movies were shown to moviegoers. The studios are hoping their efforts pay off because even little ad space during Super Bowl LVII generated an estimated $10 million in revenue. All of these were the largest movie trailers appeared in Super Bowl LVII.
The Flash (Release Date: June 16)
The trailer surely does not let us down; it features a distinctive aesthetic that honors the previous DCU while still having a flair of its own for cinematic aesthetics. Both the big return of Michael Keaton's Batman and the debut of Sasha Calle's Supergirl, who has the potential to become a breakthrough character, are impressive sights. The fact that Michael Shannon reprises his role as General Zod from the first DCU movie Man of Steel helps sell the idea that this movie represents the end of the series and the beginning of a new one.
Indiana Jones and the Dial of Destiny (Release Date: June 30)
Something about Indiana Jones releasing a trailer during the Super Bowl seems appropriate given that it is one of the largest events of the year for Americans and that Indiana Jones is a national treasure of American cinema. Therefore, it seems strange that Indiana Jones and the Dial of Destiny is the character's first Super Bowl commercial. The advertisement was brief and straightforward and features a famous Indiana Jones adventure in which he battles the Nazis. The most spectacular application of the technique to date appears to be demonstrated in the video, which showcases more of the stunning CGI that de-ages Harrison Ford.
Super Mario Bros. (Release Date: April 7)
The Super Mario Bros. The Movie advertisement, which was notable for not being published during the Super Bowl but rather the day before the big game, was undoubtedly a highlight and deserving of a position on the list. The brief advertisement, which takes the shape of an in-universe advertisement for the Super Mario Bros. plumbing business, is a clever example of meta-marketing since it functions much like a typical plumbing company commercial. Reworking the music for the animated Super Mario Bros. Super Show is its finest feature. In terms of promotion for Super Mario Bros. The Movie, Nintendo, Illumination, and Universal Pictures appear to be making the correct decisions. It could rank among the year's biggest films.
Guardians of the Galaxy Vol. 3 (Release Date: May 5)
Marvel Studios and Disney choose to concentrate on their next film Guardians of the Galaxy Vol. 3 rather than Ant-Man and the Wasp: Quantumania, which is scheduled to debut only days after the Super Bowl (although Ant-Man did appear in a commercial for non-alcoholic Heineken beer during the game). The villain The High Evolutionary and his part in the creation of Rocket Raccoon are undoubtedly more prominent in the new trailer's portrayal of the movie's premise and key conflict. The movie will not only start the summer movie season but also serve as a proper farewell for this particular iteration of the Guardians of the Galaxy. This is also made abundantly clear in the teaser.
Air (Release Date: April 5)
It may seem strange to choose a movie about the famous arrangement in which Nike and Michael Jordan, a rookie at the time, worked together to produce the Air Jordan, but the moment you view the teaser, you'll understand why. This will be Amazon Studios' first theatrical wide-release feature since 2019's Late Night since they are so confident in the project. In addition, this will be Ben Affleck's first film as a director since Live By Night in 2016, and like their other films, The Last Duel and Good Will Hunting, this one, which also stars Matt Damon, has the potential to be a classic.
65 (Release Date: March 10)
The Adam Driver dinosaur action movie's Big Game ad from Sony Pictures did not disappoint. The trailer for 65 undoubtedly brought the film to the attention of many viewers who may not have known about it, thanks to the letters that surface gradually and harken back to the start of Alien and the big money shot of Adam Driver crouching down beside a T. rex. In many respects, it is the ideal Super Bowl advertisement: straightforward, captivating, and engaging. (Driver would return later that evening in a spoof Squarespace commercial that referenced The Matrix.)
Transformers: Rise of the Beasts (Release Date: June 9)
Both 2009's Transformers: Revenge of the Fallen and 2014's Transformers: Age of Extinction debuted their first footage during the big game, continuing the Transformers movies' tradition of using the Super Bowl for promotion. Although a video for Transformers: Rise of the Beasts debuted during the Christmas season, the advertisement for the huge game focused on the Autobot Mirage (voiced by Pete Davidson), which transforms into a Porsche 964.
Fast X (Release Date: May 19)
The teaser gave viewers a look at Jason Momoa as the new antagonist, a glance at Brie Larson's character, and some of the franchise's trademark over-the-top action. One of the funny parts is the 30-second Super Bowl commercial that urges viewers to watch the almost four-minute full teaser online. Universal Pictures has lots of cash, but not enough to debut a complete four-minute trailer during the Super Bowl (at four minutes, airing the whole trailer that one time would have cost $56 million).
Creed III (Release Date: March 3)
Creed III was granted a prominent big-game placement with less than a month till release. The teaser keeps pushing the dramatic clash between Michael B. Jordan and Jonathan Majors in the main battle. These are March releases, much like the other two, therefore a factor in why they scored so poorly is that the majority of the content comes from earlier trailers, serving as a further reminder to viewers that they will be available soon.
Scream VI (Release Date: March 10)
Prior to the Super Bowl, Scream VI also debuted its trailer; however, the "Big Game" advertisement highlighted one of the new set pieces from the movie, which involved a ladder between two buildings. Anyone watching the game now definitely knows that not only is there a new Scream movie, but they can see it soon. The movie is now less than a month away, and the teaser reminds fans they can now get their tickets.
Dungeon and Dragons: Honor Among Thieves (Release Date: March 31)
In preparation of the Super Bowl, Paramount Pictures released a fresh trailer for Dungeons & Dragons: Honor Among Thieves. The film appears to be interesting, but the commercial downplays a lot of the comedy that the earlier trailers sold and helped it stand out from other high fantasy series. The trailer is alright, but not at the level of an event one would anticipate from a Super Bowl debut because it loses the distinctive feature of the film and doesn't contain any new material.
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