The ongoing Covid-19 pandemic has caused a lot of challenges to the global economy, particularly fashion sales. Many businesses have changed to e-commerce to make it easier to reach out to customers. And while smaller sellers can’t compete with big brands in terms of marketing, they can stand out like a sore thumb and attract new customers. All they need is just a little bit of creativity and a sense of humor. And a Philippine businesswoman has proved she could do it well.
Jocelyn May Jazareno Caday is the owner of Jo’s Online Shoppe. Instead of dressing her mannequins like she always did, she came up with a clever idea with her husband's reluctant support. When her husband was enjoying his sleep, she turned him into a clothing model. She put her clothes like skirts, dresses, or pants on top of him and took pictures of them. Then, Jocelyn uploaded these pics to her shop page and they have gone viral. Scroll down to check them out.
Jocelyn May Jazareno Caday is the owner of Jo’s Online Shoppe. Instead of dressing her mannequins like she always did, she came up with a clever idea with her husband's reluctant support. When her husband was enjoying his sleep, she turned him into a clothing model. She put her clothes like skirts, dresses, or pants on top of him and took pictures of them. Then, Jocelyn uploaded these pics to her shop page and they have gone viral. Scroll down to check them out.
With her, nothing is impossible
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#1. Meet the sleeping beauty!!! She made him become a fashion model
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